This was a fun partnership between MINI and the West 14th Steakhouse, where MINI had the chance to brand the venue in their distinctive, playful style and showcase their car. Staying true to the MINI spirit, I crafted cheeky, pun-filled copy that was both fun and eye-catching. My role included creative copywriting and developing branding ideas that seamlessly blended the energetic MINI vibe with the steakhouse atmosphere, making the collaboration a memorable and engaging experience for patrons.